Part of me does not want this junk on my little blue blog, but seriously, WTF?
Wrangler Jeans' ads features the bodies of dead women, with the slogan: we are animals.
I seriously hope this shit gets banned. Come on Regulatory Nation State, you can do this!
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On the "We Are Animals" theme, People for the Ethical Treatment of Animals (PETA) recently tried to run an ad campaign in Canada along these lines.
Here's what happened.
About a month ago, a young man was brutally killed on a bus -- he was stabbed 40 times and then, after all the other passengers fled off of the bus, the killer decapitated his victim, gutted him, and began eating him. Needless to say, this caused a lot of people to be horrified, and there was a major outcry.
Enter PETA. In the city where the murdered was being held, they tried to run an ad that said something like this: "Imagine being stabbed and killed suddenly. Imagine being decapitated, butchered, and having your flesh eaten. Well, this is what thousands of animals go through everyday." Essentially, they were arguing that we should feel the same way about killing cows, as we feel about the death of the young man on the bus. Pretty awesome, eh?
As for the Wrangler's ad, I think that TV crime shows -- especially the different versions of CSI -- have prepared the way for this sort of thing. CSI has been presenting dead women as sexy for years, so it's no surprise that a Jeans' company might want to pick up on this trend.
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